Tag: production models

Creative Ops Podcast – Beyond Savings: Offshore as a Strategic Imperative

Posted on adminPosted in Change Management, Creative Production, Offshoring, Smartshoring, Uncategorized

In Nish Patel’s latest “Creative Operations” podcast episode he interviews Anil Noorani to discuss the growing need for offshore production and how to best find the balance between in-house, outsource, offshore, automation and AI. The world is moving so quickly, and the sheer pace of production is overwhelming, so having multiple models available is crucial for […]

Global Content Production 2021 – In Partnership with the WFA (World Federation of Advertisers) – Latest Research Now Available

Posted on adminPosted in Automation, Change Management, Creative Production, Digital, Market Reports, Marketing, Martech, Offshoring, Smartshoring, Technology, Transformation

The latest research from the WFA (World Federation of Advertisers) network, led by Laura Forcetti (Global Marketing Sourcing Director) and in partnership with Anil Noorani, Managing Partner at TKM Consultants, is now available to WFA members. Based on research from multiple sectors and senior marketing/procurement experts, we deep dive into the production models that clients […]