Insight Report: How mobile augmented reality meets the challenges of the attention economy

Posted on Posted in Uncategorized

Report: How mobile augmented reality meets the challenges of the attention economy Author: Katherine Le Synopsis “In the attention economy, every second is fought for” Sponsored by TKM, this report documents how mobile augmented reality is dramatically changing consumer interactions with retail and provides a problem-solving framework centred around Social Demand, Design and Knowledge Creation. […]