In today’s “always on” world, managing and organizing digital assets across all channels is essential for maintaining brand consistency and delivering marketing operational efficiency. Digital Asset Management (DAM) platforms help streamline how marketing teams, brand teams and agencies operate, enabling companies to store, organise and share assets seamlessly, uplifting collaboration, encouraging asset re-use and preventing […]
At TKM Consultants, we are proud to announce that we coordinated the acquisition of Adgistics, a premier Digital Asset Management (DAM) company based in London, by the Papirfly Group. This strategic move comes at a time when the DAM market is projected to grow by 14% CAGR by 2029, underscoring the significance of this acquisition. […]
DAM solutions have been around for over 25 years, but many organisations have struggled with the effective implementation of these solutions. Often the cornerstone of the MarTech eco-system, managing a vast (and growing at pace) array of digital assets can be a daunting task. From social assets and video content to presentation templates, documents and […]
We’re pleased to publish the 2020 State of the Market Report for Offshore Creative Production. Published by TKM and sponsored by Amnet. This report provides the latest, unique insight around current and future offshore practices, including locations, price points and services most suited to Smartshoring. To access the latest insight, we identified and spoke with […]
The Expectation Economy Brands and businesses across the globe are facing unprecedented levels of pressure to compete and their marketing functions are experiencing epic levels of change. Brands are leaning heavily on their Agency and Technology partners to bring solutions to the table that will help them retain relevance and enable success. The retail industry, […]
Dark MarTech sounds ominous and will prove to be for many companies. So, what is “Dark MarTech”? It is home grown marketing technology that Brands build themselves internally, ranging from simple spreadsheet applications to fully grown digital asset, campaign and content management solutions. Often driven by a desire to develop a short-term solution for a […]
It’s January 2017, and I’m excited about the future. My immersion in the world of innovative start-up technology continues to inspire me. As a mentor on UCL’s Technology Entrepreneur Program, an active member of the “IOD 99” and working with a variety of early stage businesses through both TKM Consultants and Permission Ventures, I’m lucky […]