Marketing Procurement iQ have published a piece on the 2024 Global Benchmark Report for Offshore Creative Production, published by TKM Consultants and sponsored by We Are Amnet.
As well as referencing insight from In-House Leaders in retail, gaming, healthcare and lifestyle brands, the report also covers
- the percentage of companies that have embraced offshore production
- the challenges facing content producers in 2024
- the growth of content automation and emergence of AI
- the average cost savings delivered through offshore production
- the need to form trusted relationships as a benchmark for success
To read the full article click here
For more information on how TKM Consultants can work with you on delivering offshore success for your “content st scale” needs, please contact us at hello@tkm-consultants.com