A combined offshore and in-house strategy is the future for many brands

In a recent webinar hosted by the World Federation of Advertisers (WFA), TKM Managing Partner, Anil Noorani, shared the latest industry insights around the savings available to brands when reviewing their agency eco-system and how best to firm up the vulnerability in their agency supply chains.

Here is a snap shot of the typical Opex savings available to ambitious and progressive brands, reviewing their agency models.

To discuss your offshore strategy or for the latest insights including commercial models and services most suited to offshore/in-house models, please contact anil@tkm-consultants.com