A selection of recent panel discussions relating to producing “content at scale”

Posted on Posted in Change Management, Creative Production, Digital, Marketing, Marketing-as-a-Service, Smartshoring, Transformation, Uncategorized

Here is a round-up of 3 panel discussions TKM have facilitated alongside We Are Amnet, with speakers from a range of  industries, from both client and agency side: To view the recent “Outperform Your Competition with Content at Scale” panel discussion with speakers from Roche, Norwegian Cruise Line, International Monetary Fund and Wish please click […]

“Outperform Your Competition With Content At Scale” – register for our latest free event in November

Posted on Posted in Creative Production, Offshoring, Smartshoring, Uncategorized

The ever-growing demand for producing large volumes of high-quality content quickly and efficiently, with the right levels of skills, has only accelerated in the pandemic era. We’re bringing together some of the industry’s best known brands and speakers for global content production to share authentic stories and discuss what it takes to achieve global engagement. […]

Aman Dhaliwal joins TKM as a Junior Consultant

Posted on Posted in Marketing, Marketing-as-a-Service, Martech, Offshoring, Sales, Smartshoring, Transformation, Uncategorized

We’re pleased to say that Aman Dhaliwal has joined TKM Consultants as a Junior Consultant. Aman graduated from Nottingham University in 2021, with a degree in Philosophy. Working alongside TKM clients and partners, including We Are Amnet, on their marketing led growth initiatives, Aman will be building his expertise in Hubspot  (Sales Hub), delivering campaigns, […]

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Impact of immersive content & XR on customer experience

Posted on Posted in Artificial Intelligence, Automation, Creative Production, Digital, Marketing, Martech, Technology, Uncategorized

An immersive experience takes a consumer into another world which allows them to manipulate and interact with their digital environment. The two most common types of immersive technologies are Augmented reality (AR) and virtual reality (VR) – both subsets of the new term XR; Extended Reality. Augmented reality uses technology to add a computer simulated […]

Collaborating with The WFA: Global Production – 2021 and beyond

Posted on Posted in Creative Production, Digital, Market Reports, Uncategorized

Joining the WFA, we share and discuss findings from our recent joint study on Global Production, specifically deep diving into the models that clients are considering or have actively deployed to effectively manage their content production investments. WFA members are given the opportunity to find answers to their most burning questions in relation to global […]

Investment levels in e-commerce at an all time high, as D2C takes hold

Posted on Posted in Digital, Martech, Retail, Uncategorized

Due to the changing retail landscape and growing desire for brands to trade directly with consumers online – the investment in e-commerce and digital marketing has expanded exponentially in the last few years and will continue to relentlessly grow. Nike, an example of a global brand developing their D2C footprint , who in the first […]

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The Monumental Growth of Customer Data Platforms (CDPs)

Posted on Posted in Martech, Technology, Uncategorized

The Market Today Customer Data Platforms or CDPs help businesses build their customer profiles by aggregating customer data from multiple sources, ensuring customer data is no longer siloed. This data is often categorised into descriptive, behaviour, identity and qualitative data and will include information relating to: Name, location, and contact details Social data Professional information […]

Content At Scale – Recording Now Available

Posted on Posted in Change Management, Creative Production, Digital, Marketing, Offshoring, Positioning & Content, Smartshoring, Social, Transformation, Uncategorized

Panel Discussion: Content at Scale – how leading brands are reshaping their marketing models to keep up with demand. Event Hosts: We Are Amnet Moderators: Anil Noorani (TKM Consultants) / Laura Forcetti (WFA) Sharing a platform alongside speakers from Barclays, Danone, Oliver, WeAreAmnet and WDC, we wrestled with one of the hottest topics in town, […]

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2020 State of the Market Report for Offshore Creative Production, Available Now!

Posted on Posted in Uncategorized

We’re pleased to publish the 2020 State of the Market Report for Offshore Creative Production. Published by TKM and sponsored by Amnet. This report provides the latest, unique insight around current and future offshore practices, including locations, price points and services most suited to Smartshoring. To access the latest insight, we identified and spoke with […]