The retail environment remains challenging and TKM Consultant’s 2017 POS survey, sponsored by Creo, aims to better understand how marketers responsible for POS, are adapting to the changing market landscape and their consumers’ needs. To access all the rich insights, download the executive summary of the report at www.creo-pos.com. The report helps us understand marketers’ […]
It’s January 2017, and I’m excited about the future. My immersion in the world of innovative start-up technology continues to inspire me. As a mentor on UCL’s Technology Entrepreneur Program, an active member of the “IOD 99” and working with a variety of early stage businesses through both TKM Consultants and Permission Ventures, I’m lucky […]
We talk to your prospects to produce pioneering content. We enrol your prospects so they become advocates. We accelerate the sales process. Our Toolkit includes: Market Insight Reports : Breakfast Briefings : Peer 2 Peer Huddles : Prospects 1-2-1 : Industry Surveys : Roundtable Webinars For more information on any of our services relating to: […]
The influence of Technology on Marketing has never been greater. A joined up “Technology for Marketing” ecosystem for all channels will deliver brand awareness, improve customer acquisition and drive advocacy. We have created this 24 page booklet to define and clarify industry terms and create a point of reference for anyone involved in Marketing. Available […]
The Marketing in the Accelerated Economy webinar we recently conducted can be accessed at https://vimeo.com/188187779 A copy of the report will be available on our website soon. For more information on any of our services relating to: business planning and horizon modelling martech strategy and implementation offshore creative production and modelling marketing-as-a-service web and app development […]
We’re kicking off a series of webinar’s today to discuss and review the 2016 Marketing Services Landscape Survey we recently conducted. A recorded version of today’s webinar will be available. For access to the webinar and report, please drop us an email, at hello@tkm-consultants.com For more information on any of our services relating to: business […]
A Report to be published by TKM Consultants and sponsored by Mtivity, a market leading marketing acceleration platform, finds that print continues to be a critical component of the omni-channel mix. An article in PrintWeek published this week gives an exclusive, advance preview of the results of a recent survey of leading marketing agencies in […]
As the London Mayoral Election looms ever closer, it was great to have been invited yesterday to #DebateTech, at Here East, organised by Tech London Advocates, Tech UK and Centre for London. A fascinating, insightful debate between the 5 Mayoral Candidates, Sadiq Khan (Labour), Zac Goldsmith (Conservative), Sian Berry (Green), Caroline Pidgeon (Liberal) and […]
Will Google’s new Mobile-Friendly Algorithm have an Impact on Your Business? Google have announced some major algorithm updates on mobile searches. They are expanding the use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and websites that are “mobile-friendly” will be given priority in mobile search rankings. In a nutshell, any websites that are […]
As the Consultants at TKM spend more time with their clients reviewing, analysing and understanding the hugely complex and fragmented MarTech space, it is abundantly clear that the speed of growth of the technology vendors has significantly surpassed the speed of adoption for both Corporate Marketing Teams and their Agency counterparts. Is this sustainable? “”The […]