In Nish Patel’s latest “Creative Operations” podcast episode he interviews Anil Noorani to discuss the growing need for offshore production and how to best find the balance between in-house, outsource, offshore, automation and AI. The world is moving so quickly, and the sheer pace of production is overwhelming, so having multiple models available is crucial for brands to develop and keep up with their consumers.
Anil breaks down:
– Why 90% of creative leaders are adopting offshore solutions.
– How to seamlessly integrate offshore teams into your workflow.
– The transformative impact of AI and automation on global production.
– How to seamlessly integrate offshore teams into your workflow.
– The transformative impact of AI and automation on global production.
Anil’s perspective is that “Offshore isn’t a backup plan—it’s your springboard to innovation and scale, and is fast becoming a strategic imperative for Brand, Marketers and In-House teams to deliver on their content needs.
The full podcast can be heard here
It can also be accessed on spotify
If you’d like to discuss your existing production models or are looking at offshore production as an option for your in-house team or agency, please contact us at hello@tkm-consultants.com or contact Anil directly on LinkedIn